Article Marketing Secrets That Bring Massive Traffic To Your Websites!
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There are several marketing methods you can use to drive massive traffic to your websites and one of the them is article marketing. This form of marketing is one of the most effective strategies if it is done the right way and it is free. In order to be successful with article marketing, you need to provide answers and solutions to the problems for people who are searching online for the specific information. This marketing strategy has become popular today than ever before and it takes more than just writing and posting your articles online. You want people to find your articles, read them and benefit from them.
Here are some article marketing secrets to help you:
1. Keyword Research
You need to identify your target market first, then do a keyword research and build your content around your discovered keywords so that people can find your article. This is a highly important part of the process and you need to do it properly. There are free keyword research tools out there that you can use to find out what people are actually searching for.
2. Title Relevance
Use a catchy title and make sure it matches what is in the body of your article. If your title doesn’t represent what the article is about, then you will lose your readers and your article would not be accepted by the article directories.
3. Keyword Density
This relates to how often your chosen keyword is used in your article. If you overuse it, that would be considered as SPAM.
4. Keyword Placement
You definitely want to put your keyword in your title as well as in the first couple of sentences in your article. This is what will show you in the search engine results. You also need to sparingly use your keyword in the rest of the article and in your resource box.
5. Body of Your Article
Make it interesting and appealing to the reader – use bold, italic and underline functions. Make sure your article is relevant, answers the reader’s question and provides value. The quality of your article is also important – check your grammar and spelling so that you don’t put your reader off. Subtitles, which are engaging questions or points, break the reading and give you the opportunity to grab the audience.
6. Resource Box
This is a separate box at the end of your article. This is the section where you’re allowed to promote, give call to action and put links to your websites. Don’t put too many links and confuse the reader. Most article directories allow up to 3. Hyperlink your keyword so it’s clickable and directs the reader to your website. It’s very important that you write a resource box that moves the reader to want to click through to your website. Don’t write about yourself, the reader doesn’t want to know about you, they are interested in the solutions to their problems you offer! You need to create curiosity.
7. Submission
Make sure you submit your article to the good sites that rank best on the search engines. Choose the relevant category to match your article.
Article summary: write a unique description (1-2 sentences) which is not part of the body of your article or use something with the keyword in the middle or towards the end because that’s not going to get as much attention as the first part of the article. The first few sentences of your article will be indexed by the search engines.
Tagging/keywords: don’t put too many tags/keywords – stick to an average of 5 as you want to direct your traffic the right way. You can also include keywords that you couldn’t put in the body of your article.
8. Promotion
Remember that your article will be isolated online, so it’s important to promote it properly to give it the maximum exposure it deserves. Use social bookmarking, video, your blog, Twitter, Facebook and Betternetworker. Also broadcast your article to your subscribers. Can you see the number of people who will have instant access to your content even before it gets ranked? Incredible!
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Happy Article Marketing,
Professional Internet Marketer
Certified Marketing Consultant
Great post Mavis! Concise and to the point on article marketing. I learned a few things as well.
Thank you very much.
All the best!
Great post Mavis! Concise and to the point on article marketing. I learned a few things as well.
Mavis,
Great post on article marketing, I do a bunch of article marketing and you covered all the basis on this post. Great job. What is also awesome about article marketing is that I find my articles on sites that I never knew existed, and besides time I really had no monetary investment to make.
Hey Mavis
Great tips, just wish everyone followed your tips.
I cannot tell you have many times I have read articles that were so keyword laden and very boring
Thanks Mavis
Mavis, you sum it up beautifully when you say this – “you need to provide answers and solutions”
It really is that simple! These principles can also be used when writing a blog post to help with SEO.
What really irritates me with about 70% of the srticles I read these days, is that I CANNOT read them as they are so badly “spun” that they no longer make sense. It's almost as if they have been directly translated from a foreign language, like martian or something!
Kinda takes away from the whole purpose of the article, which sgould be to share valuable information – NOT get onto the first page of Google.
Article marketing is where it's at! Thanks for stopping by, Robert. All the best, Mavis
You're right, Peter. This is a very powerful marketing method and the key is to execute it the right way. All the best, Mavis
I agree, Michael – the primary goal is to give value and to provide solutions. There is no point if your readers don't benefit from your articles. Thanks for stopping by. All the best, Mavis
Excellent information Mavis! I have one additional tip to share that has worked very well for me. That is, using the Resource Box as a continuation of your article. Simply use that text as another paragraph related to your original content and add the hyperlinks to selected keywords. Works like a charm!
Great points, Mavis.
I also want to add that it really helps click-throughs in your resource box if you tell people at the end of your article to go ahead and click on the link below.
Best,
Ana Hoffman
Another great article Mavis -readability is so important or people just move on – that's why I like your comments and example of your article -short paragraphs, italics, bold etc… Cheers Kiaran
Excellent tip, Karen! Thanks for sharing and for stopping by. All the best, Mavis
Grea tip, Ana! Thanks for sharing and for stopping by. All the best, Mavis
Thanks Kiaran. Great to see you here. All the best, Mavis